Since 2008, our clients and partners have known Fire&Spark as an SEO agency. However, the digital marketing landscape is constantly changing. Fire&Spark is evolving to stay ahead of this
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Uncategorized/Miscellaneous
How to Attract New Organic Customers with Your Website FAQ
Many brands publish FAQs on their websites. These FAQs serve an important role in customer service, but do little to attract new customers. Website FAQs tend to answer questions asked by current
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How AI Will Transform the Way Marketers Work
When we think about applying AI to marketing, we often think about automation. Automation can be helpful for tasks like sending an email or scheduling social media posts. But, modern AI has the
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Killer SEO Strategies for Real Estate Through Content Creation
How has SEO changed within the last 5 to 10 years? When Google was first founded it was a rules-based search engine. It ranked websites based on the number and the quality of people linking to
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Content Over Keywords: How Targeting Search Intent Will Transform Your SEO
In the early days of SEO, optimization for Google was largely a technical game. Success in ranking on Google depended less on the quality of the content and more on checking off certain boxes:
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