Fire&Spark™ President, Dale Bertrand, sat down with Jessica Lesesky, the Chief Revenue Officer for Spoonflower, a collaborative community with over one million designs from global independent
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Summit Recap: The Story Behind Every Purchase: Growing Ecommerce Sales With Content
At the May 12 Fire&Spark Ecommerce Marketing Summit, our panel of experts shared their strategic insights about understanding the story behind every purchase by abandoning the idea that
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How Ecommerce Marketers Can Build and Leverage Their Network to Improve SEO Rankings
Networking isn’t a strategy that comes to mind when building a marketing plan or crafting an SEO campaign. In fact, marketers don’t usually think of their professional networks as marketing
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Ecommerce Brand Leverages Passionate Mission to Build Community and Drive Sales
Fire&Spark President, Dale Bertrand, sat down with Brad Flaherty, the Chief Marketing Officer and Creative Director for Fire Dept. Coffee, a veteran-owned and firefighter-ran ecommerce brand
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Authentic Networking Propels B2B Organization to Global Partnerships
On March 3, 2021 Fire&Spark President, Dale Bertrand, sat down with Kathryn Rose, Founder and CEO of wiseHer, a global knowledge marketplace that helps women business owners and professionals
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