34% Month-over-month Increase in Organic Revenue in 9 Months
A telehealth opioid use disorder (OUD) treatment provider reached out to Fire&Spark for an SEO strategy that could boost their web presence and increase organic conversions. They also hoped to create more educational content around their mission with a focus on ranking for keywords that people eager to start OUD treatment are likely to search.
This treatment provider aims to remove traditional barriers and reduce the stigma around opioid dependence by using a data-driven approach proven by clinical experts. Before working with Fire&Spark, the company only had 10 pages on their site and practically no organic traffic.
The telehealth company knew the first step to strengthening their site would have to start with content – lots of it. However, they weren’t sure what the content should look like or where to even start. Furthermore, they knew who they wanted to target with their service, but didn’t know how to effectively reach that audience.
Solution
Fire&Spark worked with the telehealth company to set meaningful goals and create an SEO strategy that would allow their business to achieve them.
After optimizing their existing landing pages and adding dozens of new ones, Fire&Spark then created a content strategy that targeted high purchase intent keywords to drive organic traffic and conversions. Not only that, but their FAQ and educational content quickly turned the company into an industry thought leader, helping them emerge above the competition in the search results long term.
Our Authority First SEO™ approach focused on selective and thoughtful keyword targeting, and a high quantity (and high quality) content strategy, which propelled this telehealth company to gain 650% more new users YoY.
