Fire&Spark

Boston SEO & Content Marketing Agency | SEO Agency In Boston | Fire&Spark

B2B Lead Generation Agency & Lead Gen Services | Fire&Spark

Refine And Grow Your Organic Leads

SEO and Content Marketing for Business to Business

You need to generate more leads from organic traffic, but the competition is fierce or the volume of searches in our market is low. Increasing your organic lead flow requires strategic guidance on search engine optimization and innovative content strategy.

Our Clients

Our Process

The “Competitive Gap SEO” process starts with a deep dive into the competitive landscape in your industry, then custom strategy development based on technical SEO, keyword targeting, promotion, authority building with backlinks.

Our Strategy Chart

Content Targeting

Generate content focused on your customers’ pain points to rank for keywords that drive traffic that converts into leads.

Technical SEO

Optimize your site for organic traffic, including structured data, to ensure that Google crawls and indexes the entire site.

Authority & Reputation

Build authority with Google by optimizing reputation signals, including backlinks, positive mentions and high quality content.

Promotion

Connect with industry publications and authority blogs to generate syndication, linking and content development opportunities.

Authority First SEO Strategies Resource GuideGet started with our free resource guide to Authority First SEO™

Get our step by step process, free outreach templates, and more!

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Success Metrics

  • Organic Traffic
  • Leads generated
  • Lead quality
  • Sales generated from Organic

Based on our keyword research, your product roadmap and content review of competing websites, the Fire&Spark™ team will recommend new content, focused on customer pain points, to drive organic traffic from more keywords.

“We’re excited with the way things are going! We’ve worked with other SEO agencies before, but you have a fresh take. My advice? Keep up the good work!”

Content is Key

Based on our keyword research, your product roadmap and content review of competing websites, the Fire&Spark™ team will recommend new content, focused on customer pain points, to drive organic traffic from more keywords.

Competitive Gap SEO

The “Competitive Gap SEO” process starts with a deep dive into the competitive landscape in your industry, then custom strategy development based on technical SEO, keyword targeting, promotion, authority building with backlinks.

Competition Research
Custom Strategy
Strategic Execution

Case Study

4x Increase in Leads in 5 months – SaaS Marketing Case Study

Our client is a SaaS software company that provides behavioral marketing analytics solutions for B2C marketers. They needed to increase their volume of qualified sales leads. Fire&Spark™ was brought in to quickly build their user base with pay-per-click (PPC) advertising campaigns.

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Case Study

Grew organic traffic 30x

Over 2 years, SEO and content marketing grew GrabCAD’s user base and generated leads for CAD collaboration software. Their organic traffic rose 30x, page views grew from 500k to 14M, and the user base escalated to 626,000 registered users.

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SEO Opportunity AnalysisStagnant Organic Traffic?

Our SEO Analysis will uncover opportunities to:

  • Higher keyword rankings
  • Better targeted content
  • Stronger authority building

Get my free SEO Opportunity Analysis

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